Senior Executive - APEX

Job Description

Company description

Publicis Media harnesses the power of modern media through global agency brands CJ, Performics, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe, Publicis Media's digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.


Overview


Responsibility and Focus

  • Planning and execution of digital plans for Starcom, Spark and Zenith opted in clients.  
  • Delegate with the operation team to ensure all material, tags and bookings are being shared by vendors.
  • Optimize the digital campaigns on a daily basis to ensure full delivery 
  • Work on weekly and end of campaign report analysis for all digital campaigns.
  • Share and monitor the dashboards / crm reports across our digital partners to make sure all is on track.
  • Finding solutions to better manage the campaigns and deliver higher share of margins.
  • The role requires being skilled at enhancing clients overall performance KPI’s from building awareness, driving traffic and generating sales leads. 

Responsibilities

Main Tasks

  • Hybrid knowledge and experience to further expand on identification of opportunities that improve the productivity and efficiency of our current potential partners
  • Build relationship with digital partners and always on the look out for any new solution/technology that will add value to our clients' goals and KPI’s
  • Know how to setup and optimize campaigns on TAM, DV360, google ads, Amazon and other partners that gives us seat access to manage our campaigns.
  • Being able to analyse data to build solid rational within end of campaign reports
  • optimizing our campaigns across our SDK partners, Google ads and DCM

Qualifications

Education and Experience Required

  • 3 years of digital performance planning 
  • Hybrid experience is a plus
  • Media planning, digital knowledge, buying metrics of different platforms

Additional information

R-1932P-2184

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