Publicis Media harnesses the power of modern media through global agency brands CJ, Performics, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe, Publicis Media's digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.
Overview
Responsibility and Focus
- Planning and execution of digital plans for Starcom, Spark and Zenith opted in clients.
- Delegate with the operation team to ensure all material, tags and bookings are being shared by vendors.
- Optimize the digital campaigns on a daily basis to ensure full delivery
- Work on weekly and end of campaign report analysis for all digital campaigns.
- Share and monitor the dashboards / crm reports across our digital partners to make sure all is on track.
- Finding solutions to better manage the campaigns and deliver higher share of margins.
- The role requires being skilled at enhancing clients overall performance KPI’s from building awareness, driving traffic and generating sales leads.
Responsibilities
Main Tasks
- Hybrid knowledge and experience to further expand on identification of opportunities that improve the productivity and efficiency of our current potential partners
- Build relationship with digital partners and always on the look out for any new solution/technology that will add value to our clients' goals and KPI’s
- Know how to setup and optimize campaigns on TAM, DV360, google ads, Amazon and other partners that gives us seat access to manage our campaigns.
- Being able to analyse data to build solid rational within end of campaign reports
- optimizing our campaigns across our SDK partners, Google ads and DCM
Qualifications
Education and Experience Required
- 3 years of digital performance planning
- Hybrid experience is a plus
- Media planning, digital knowledge, buying metrics of different platforms
Additional information
R-1932 | P-2184 |