Media Manager, Paid Search

Job Description

Company description

 

Team One is Publicis Groupe's premium brand agency dedicated to building and supporting remarkable brands. We were born with a goal: to launch an all-new luxury car brand and send it soaring to success. Since then, we've become architects of aspiration, constructing brands of elevated impact and worth.

 

Team One has six North American offices across the country, including its Los Angeles headquarters, Atlanta, Boise, Chicago, Dallas, and New York.

 

The chosen marketing partner of many of the world's high-worth brands, agency clients include Lexus, Lexus Dealer Association, Barclays, KB Home, Alarm.com, Marriott International Luxury Brands (The Ritz-Carlton Hotel Company, W Hotels, St. Regis Hotels and Resorts), Cathay Pacific Airways, Ste. Michelle Wine Estates, Wisk, Sparklight, Hewlett-Packard Enterprises, and Simplot.

 

Team One has one-of-a-kind insight into affluent consumers across the globe. We provide an ever-expanding body of knowledge to give brands, old and new, the tools to leverage their heritage and innovate for the future.

 

Agency capabilities include website development, CRM, brand and business strategy, data science and analytics, media planning, media buying, performance media, experiential/lifestyle marketing, public relations, influencer programs, social media, design, customer research, and full-service multimedia video production.


Overview

The Team One C.O.R.E.

C = Collaborative

Builds and sustains strong, genuine relationships with people of all levels and takes positive steps to extend network and cultivate connections. 

O = Optimism

Is utterly reliable, always delivering on promises and maintains the highest standards of honesty and integrity.

R = Results-Driven

Acts strategically to exceed goals and has the ability to adapt to changes in process and execution. 

E = Entrepreneurial

Constantly looking for and identifying actionable and thought provoking opportunities for the company and executing them.

 

GENERAL SUMMARY

An ideal candidate will need to be a self-starter with the knowledge and energy to develop and execute Paid Search strategy & plans. Additionally, you will be capable and confident in presenting to and collaborating with various teams and clients.

  • Manages the planning, execution and reporting of Search account(s) across multiple engines
  • Collaborates with media leads to develop Search strategy, and then executes and optimizes the Search campaigns in an autonomous work environment
  • Develops Search roadmaps that include modern Search tactics like audience targeting, bidding automation & testing to help hit campaign KPIs
  • Train and mentor junior team members and provide guidance and support as needed.
  • Responsible for on-going vendor relationship building and collaboration in order to stay current and deliver innovative Paid Search recommendations

Experience: Minimum 2+ years of Paid Search experience, preferably at an agency with at least one of those being in a supervisory capacity

 

Education: A bachelor’s degree

 

Day to Day:

  • Manage daily budget pacing, campaign optimization & roadmap execution
  • Conduct keyword research, draft ad copy, implement bidding strategies, define audience targeting
  • Maintain knowledge of industry trends, new Search products, betas, etc.
  • Perform ongoing performance analysis to identify new opportunities and areas of improvement
  • Work in Google Ads, Bing Ads, Search Ads 360 and other various Search & reporting platforms
  • Partner with analytics team to compile reporting for both internal analysis and client review
  • Collaborate with other media leads for integrated campaign planning, optimization and reporting 
  • Communicate with client(s) regularly to deliver performance results and discuss campaign activity
  • Work with Search leadership to put together client presentations (i.e. QBRs, Strategy decks, etc.)
  • Partner with Engine account teams and builds strong relationships with relevant Search vendors
  • Handle special projects assigned by Search leadership, such as POVs, industry research, etc.

Skills and Abilities: 

  • Ability to Collaborate effectively in cross-team settings
  • Strong degree of accuracy and attention to detail
  • Embody the characteristics of Team One’s Core
  • Ability to apply critical thinking and analysis in business writing
  • Excellent verbal and written communication skills 
  • Efficient in Microsoft Excel & PowerPoint
  • Expert knowledge of Google & Bing, and the Editor tools
  • Familiarity with Search Ads 360 is preferred
  • Ability to multi-task and prioritize multiple projects 
  • Automotive or retail media experience is desirable
  • Google Ads Search & Search Ads 360 Certification are a strong plus

 


Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. 

 

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.  Our benefits package includes medical coverage, dental, vision, disability, 401K,  as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

 

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.  All your information will be kept confidential according to EEO guidelines.

 

Compensation Range: $59,850 - $86,680 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 05/09/2025.

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